antoine leignel.com
image showing the instant pay illustration in mock ups

NBA sports betting banners

Design of sports betting digital banners to promote online and offline campaigns through the dedicated website of the brand.

Dedicated online and offline campaigns through different medias and channels to promote a weekly bet on related NBA & football games, directing online users to the website sports betting page.

Retouche

Rendering

Graphic Design

Colorimetry, styling

Composition

Actions, brushes

Case study

Golden Palace has in its main activities online & offline gambling, which regroups hundreds of gaming halls accross the Belgian and french territory. It has a strong online identity and is promoting its online sports betting activities through the website, which reserves a big place for sport images and banners.

image retouche of an NBA player

A big ammount of work was dedicated to image treatment & retouche, composition to provide to sports activities a good visibilty on the main page, and then engage a maximum of users through its active campaigns and online gambling services.

image of a retouche of the football player Lionel Messi

A pre-defined graphic charter of the brand was to apply on the communications, to recall the advertising campaigns through cross media, and the seller promotions.

image of a retouche of the football player Lionel Messi
Colour scheme, palette

General charter palette of Golden palace casinos, and bright spot colors contrasted with the dark renderer of GP website for the image treatment to attract visually on browse.

Creative tools

Photoshop for image treatment with brushes and automated actions, for the illustrative style of the pictures.

Main softwares