Web design
Fissi - Greek Craft ProductsWebsite.
Brand identity and website design created for a Belgian brand specialised in natural Greek food and cosmetic products.
Challenge
Case study
The project combined branding, web design and front-end integration to create a modern and authentic digital identity. The objective was to build a cohesive brand universe capable of reflecting both the authenticity of the products and the premium quality offered to the customer. The website also needed to highlight the origin, craftsmanship and story behind the products.
01
Branding
Identity
02
Web design
UI/UX
03
Integration
HTML/CSS
04
Responsive design
Adaptive design
Approach
The visual identity was inspired by the Mediteranean aesthetics, natural materials and Greek cultural references. A clean and modern interface was developed using organic colours, minimalist layouts and a typography system designed to reinforce authenticity and readability.
Results, outcome
The project resulted in a coherent and visually engaging e-commerce-oriented experience designed to strenghten the brand identity while showcasing the quality and origin of the products.
Charter
Color scheme
Organic colours contratsed with black and white, grey tones and high contrasts to translate the authenticity and natural aspect of the products and brand.
-
Olive
#4a5c29 -
Black
#000000 -
Mint
#48cfad -
Greys
#fffff
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